Connect your Google Ads data to ChatGPT, and let ChatGPT make you suggestions how to improve the ads based on your data!
To connect Google Ads with ChatGPT, you can create a chatbot that integrates with the Google Ads API to fetch data and interact with your Google Ads account. Here's a step-by-step guide to achieve this:
1. Set Up Google Ads API Access
Create a Google Cloud Project:
Go to the Google Cloud Console.
Create a new project or select an existing one.
Enable Google Ads API:
In the Google Cloud Console, go to the APIs & Services > Library.
Search for "Google Ads API" and enable it for your project.
Set Up OAuth 2.0 Credentials:
Navigate to APIs & Services > Credentials.
Click on "Create Credentials" and select "OAuth 2.0 Client IDs".
Configure the consent screen and set up the credentials. Download the JSON file with your credentials.
2. Prepare Your Environment
Install Required Libraries:
Ensure you have Python installed. Then, install the Google Ads API client library and OpenAI's openai library.
pip install google-ads openai
Set Up Google Ads API Client:
Use the downloaded JSON file to configure your Google Ads API client.
3. Write the Integration Code
Here’s an example of a basic script that connects to the Google Ads API and fetches data using ChatGPT for interaction:
import json
import os
from google.ads.google_ads.client import GoogleAdsClient
from google.ads.google_ads.errors import GoogleAdsException
import openai
# Load Google Ads API credentials
with open('path/to/your/google-ads-credentials.json') as cred_file:
credentials = json.load(cred_file)
# Initialize Google Ads Client
google_ads_client = GoogleAdsClient.load_from_storage(credentials)
# Set up OpenAI API key
openai.api_key = 'your-openai-api-key'
def fetch_google_ads_data(client, customer_id):
query = ('SELECT campaign.id, campaign.name, ad_group.id, ad_group.name, '
'ad_group_criterion.criterion_id, ad_group_criterion.keyword.text, '
'metrics.impressions, metrics.clicks, metrics.cost_micros, '
'metrics.conversions, metrics.average_cpc '
'FROM keyword_view '
'WHERE segments.date DURING LAST_7_DAYS '
'AND ad_group.status = "ENABLED" '
'AND campaign.status = "ENABLED" '
'ORDER BY metrics.impressions DESC '
'LIMIT 10')
try:
response = client.service.google_ads.search(
customer_id=customer_id, query=query)
return response
except GoogleAdsException as ex:
print(f'Error with Google Ads API request: {ex}')
return None
def interact_with_chatgpt(prompt):
response = openai.Completion.create(
engine="text-davinci-003",
prompt=prompt,
max_tokens=150
)
return response.choices[0].text.strip()
def main():
customer_id = 'your-google-ads-customer-id'
ads_data = fetch_google_ads_data(google_ads_client, customer_id)
if ads_data:
for row in ads_data:
campaign_name = row.campaign.name
ad_group_name = row.ad_group.name
keyword = row.ad_group_criterion.keyword.text
impressions = row.metrics.impressions
clicks = row.metrics.clicks
conversions = row.metrics.conversions
avg_cpc = row.metrics.average_cpc / 1_000_000 # convert to currency
cost_micros = row.metrics.cost_micros / 1_000_000 # convert to currency
prompt = (f"Campaign: {campaign_name}\n"
f"Ad Group: {ad_group_name}\n"
f"Keyword: {keyword}\n"
f"Impressions: {impressions}\n"
f"Clicks: {clicks}\n"
f"Conversions: {conversions}\n"
f"Average CPC: ${avg_cpc:.2f}\n"
f"Total Cost: ${cost_micros:.2f}\n\n"
"Based on these statistics, what suggestions do you have to improve the performance of this ad?")
chatgpt_response = interact_with_chatgpt(prompt)
print(f"Suggestions for campaign '{campaign_name}' with keyword '{keyword}':\n{chatgpt_response}\n")
if __name__ == '__main__':
main()
4. Run and Test the Script
Ensure you have your Google Ads API credentials and OpenAI API key properly set up.
Execute the script to fetch data from your Google Ads account and interact with ChatGPT.
Notes
Security: Keep your API keys and credentials secure. Avoid hardcoding sensitive information.
Rate Limits: Be mindful of the rate limits imposed by both Google Ads API and OpenAI API.
Error Handling: Implement robust error handling for production use to manage API exceptions and failures.
By following these steps, you can connect Google Ads with ChatGPT to analyze and optimize your ad campaigns interactively.
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